{"id":978,"date":"2022-03-08T07:59:47","date_gmt":"2022-03-08T07:59:47","guid":{"rendered":"https:\/\/universomotero.com\/?page_id=978"},"modified":"2025-12-06T06:00:10","modified_gmt":"2025-12-06T06:00:10","slug":"zasady-ochrany-osobnich-udaju-2","status":"publish","type":"page","link":"https:\/\/universomotero.com\/cs\/zasady-ochrany-osobnich-udaju-2\/","title":{"rendered":"Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f"},"content":{"rendered":"<p>Tyto z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f byly sestaveny, aby l\u00e9pe slou\u017eily t\u011bm, kte\u0159\u00ed se zaj\u00edmaj\u00ed o to, jak jsou jejich \u201cosobn\u011b identifikovateln\u00e9 \u00fadaje\u201d (PII) pou\u017e\u00edv\u00e1ny online. PII, jak je pops\u00e1no v americk\u00fdch z\u00e1konech o ochran\u011b osobn\u00edch \u00fadaj\u016f a informa\u010dn\u00ed bezpe\u010dnosti, jsou informace, kter\u00e9 lze pou\u017e\u00edt samostatn\u011b nebo v kombinaci s jin\u00fdmi informacemi k identifikaci, kontaktov\u00e1n\u00ed nebo lokalizaci jedn\u00e9 osoby nebo k identifikaci jednotlivce v kontextu. Pe\u010dliv\u011b si pros\u00edm p\u0159e\u010dt\u011bte na\u0161e z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f, abyste z\u00edskali jasnou p\u0159edstavu o tom, jak shroma\u017e\u010fujeme, pou\u017e\u00edv\u00e1me, chr\u00e1n\u00edme nebo jinak nakl\u00e1d\u00e1me s va\u0161imi osobn\u011b identifikovateln\u00fdmi \u00fadaji prost\u0159ednictv\u00edm na\u0161ich webov\u00fdch str\u00e1nek.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"when-do-we-collect-information\">Kdy shroma\u017e\u010fujeme informace?<\/h2>\n\n\n\n<p>Informace od v\u00e1s shroma\u017e\u010fujeme, kdy\u017e se p\u0159ihl\u00e1s\u00edte k odb\u011bru newsletteru, vypln\u00edte formul\u00e1\u0159 nebo zad\u00e1te informace na na\u0161ich str\u00e1nk\u00e1ch.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pro\u010d shroma\u017e\u010fujeme osobn\u00ed \u00fadaje<\/h2>\n\n\n\n<p>Na\u0161\u00edm c\u00edlem je shroma\u017e\u010fovat, pou\u017e\u00edvat a zve\u0159ej\u0148ovat pouze takov\u00e9 informace, kter\u00e9 jsou nezbytn\u00e9 pro spr\u00e1vu va\u0161eho \u00fa\u010dtu, poskytov\u00e1n\u00ed Slu\u017eeb, veden\u00ed seznam\u016f na\u0161ich z\u00e1kazn\u00edk\u016f\/n\u00e1v\u0161t\u011bvn\u00edk\u016f, odpov\u00edd\u00e1n\u00ed na va\u0161e dotazy nebo poskytov\u00e1n\u00ed zp\u011btn\u00e9 vazby, pro \u00fa\u010dely identifikace a ov\u011b\u0159ov\u00e1n\u00ed, pro personalizaci a vylep\u0161ov\u00e1n\u00ed Slu\u017eeb, pro marketingov\u00e9 \u00fa\u010dely a pro dal\u0161\u00ed \u00fa\u010dely, o kter\u00fdch v\u00e1s m\u016f\u017eeme informovat aktualizac\u00ed t\u011bchto Z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f nebo jak je v t\u011bchto Z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f stanoveno jinak.<\/p>\n\n\n\n<p>Budeme zachov\u00e1vat ml\u010denlivost o ve\u0161ker\u00fdch kontaktn\u00edch \u00fadaj\u00edch, kter\u00e9 n\u00e1m poskytnete p\u0159i registraci k odb\u011bru Slu\u017eeb nebo p\u0159i kontaktov\u00e1n\u00ed s dotazy \u010di \u017e\u00e1dost\u00ed o dal\u0161\u00ed informace, a budeme je pou\u017e\u00edvat pouze pro \u00fa\u010dely, pro kter\u00e9 jsme je shrom\u00e1\u017edili (s v\u00fdhradou n\u00ed\u017ee uveden\u00fdch v\u00fdjimek a zve\u0159ejn\u011bn\u00ed), pokud v\u00fdslovn\u011b nesouhlas\u00edte s t\u00edm, \u017ee je m\u016f\u017eeme sd\u011blit jin\u00fdm t\u0159et\u00edm stran\u00e1m.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Osobn\u00ed \u00fadaje, kter\u00e9 shroma\u017e\u010fujeme<\/h2>\n\n\n\n<p>Shroma\u017e\u010fujeme informace za \u00fa\u010delem zlep\u0161en\u00ed Slu\u017eeb. Tato \u010d\u00e1st obsahuje dal\u0161\u00ed informace o tom, co shroma\u017e\u010fujeme v souvislosti s t\u011bmito c\u00edli.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Informace, kter\u00e9 shroma\u017e\u010fujeme automaticky<\/h4>\n\n\n\n<p>Mezi informace, kter\u00e9 shroma\u017e\u010fujeme automaticky, m\u016f\u017ee pat\u0159it va\u0161e IP adresa, ID, kter\u00e9 m\u016f\u017eeme vytvo\u0159it a propojit s obsahem, kter\u00fd jste si prohl\u00ed\u017eeli, informace o souborech cookie a dal\u0161\u00ed podrobnosti, kter\u00e9 podrobn\u011bji popisujeme n\u00ed\u017ee.<\/p>\n\n\n\n<p>Tyto informace se pou\u017e\u00edvaj\u00ed k boji proti spamu\/malwaru, k usnadn\u011bn\u00ed shroma\u017e\u010fov\u00e1n\u00ed \u00fadaj\u016f t\u00fdkaj\u00edc\u00edch se va\u0161\u00ed interakce se Slu\u017ebami (nap\u0159. na jak\u00e9 odkazy jste klikli a sd\u00edleli je s ostatn\u00edmi, v\u010detn\u011b e-mailu a soci\u00e1ln\u00edch m\u00e9di\u00ed) a k dal\u0161\u00edmu p\u0159izp\u016fsoben\u00ed a pokra\u010dov\u00e1n\u00ed v provozu Slu\u017eeb.<\/p>\n\n\n\n<p>Informace, kter\u00e9 shroma\u017e\u010fujeme automatizovan\u00fdmi prost\u0159edky, m\u016f\u017eeme propojit s va\u0161\u00ed IP adresou, za\u0159\u00edzen\u00edm, kter\u00e9 pou\u017e\u00edv\u00e1te pro p\u0159ipojen\u00ed ke Slu\u017eb\u00e1m, identifik\u00e1tory poskytnut\u00fdmi extern\u00edmi poskytovateli, nebo s e-mailov\u00fdmi \u00fa\u010dty \u010di \u00fa\u010dty soci\u00e1ln\u00edch m\u00e9di\u00ed, kter\u00e9 pou\u017e\u00edv\u00e1te ke sd\u00edlen\u00ed na\u0161eho obsahu.<\/p>\n\n\n\n<p>Chcete-li se odhl\u00e1sit ze shroma\u017e\u010fov\u00e1n\u00ed \u00fadaj\u016f t\u00fdkaj\u00edc\u00edch se odkaz\u016f, kter\u00e9 jste sd\u00edleli s ostatn\u00edmi, pros\u00edm&nbsp;<a href=\"https:\/\/support.google.com\/ads\/answer\/2662922?hl=en-GB\">klikn\u011bte zde<\/a><\/p>\n\n\n\n<p>Slu\u017eby obecn\u011b automaticky shroma\u017e\u010fuj\u00ed informace o pou\u017e\u00edv\u00e1n\u00ed, jako je po\u010det a \u010detnost n\u00e1v\u0161t\u011bvn\u00edk\u016f Str\u00e1nek nebo mobiln\u00ed aplikace. Tato data m\u016f\u017eeme pou\u017e\u00edt v souhrnn\u00e9 podob\u011b, tj. jako statistick\u00e9 m\u011b\u0159\u00edtko.<\/p>\n\n\n\n<p>Tento typ agregovan\u00fdch dat n\u00e1m a t\u0159et\u00edm stran\u00e1m, kter\u00e9 jsme pov\u011b\u0159ili, umo\u017e\u0148uje zjistit, jak \u010dasto jednotlivci pou\u017e\u00edvaj\u00ed \u010d\u00e1sti Slu\u017eeb, abychom je mohli analyzovat a vylep\u0161ovat. Mezi typy informac\u00ed, kter\u00e9 automaticky shroma\u017e\u010fujeme, pat\u0159\u00ed:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Informace o za\u0159\u00edzen\u00ed<\/h4>\n\n\n\n<p>Shroma\u017e\u010fujeme informace specifick\u00e9 pro dan\u00e9 za\u0159\u00edzen\u00ed (nap\u0159\u00edklad model va\u0161eho hardwaru, verzi opera\u010dn\u00edho syst\u00e9mu, jedine\u010dn\u00e9 identifik\u00e1tory za\u0159\u00edzen\u00ed a informace o mobiln\u00ed s\u00edti, v\u010detn\u011b telefonn\u00edho \u010d\u00edsla, pokud je to relevantn\u00ed). M\u016f\u017eeme propojit identifik\u00e1tory va\u0161eho za\u0159\u00edzen\u00ed.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Informace o protokolu<\/h4>\n\n\n\n<p>Kdy\u017e pou\u017e\u00edv\u00e1te Slu\u017eby, automaticky shroma\u017e\u010fujeme a ukl\u00e1d\u00e1me ur\u010dit\u00e9 informace do serverov\u00fdch protokol\u016f. Pat\u0159\u00ed sem podrobnosti o tom, jak jste na\u0161i slu\u017ebu pou\u017e\u00edvali. Adresa internetov\u00e9ho protokolu, informace o ud\u00e1lostech za\u0159\u00edzen\u00ed, jako jsou selh\u00e1n\u00ed, aktivita syst\u00e9mu, nastaven\u00ed hardwaru, typ prohl\u00ed\u017ee\u010de, jazyk prohl\u00ed\u017ee\u010de, datum a \u010das va\u0161eho po\u017eadavku a odkazuj\u00edc\u00ed URL, soubory cookie, kter\u00e9 mohou jedine\u010dn\u011b identifikovat v\u00e1\u0161 prohl\u00ed\u017ee\u010d.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Lok\u00e1ln\u00ed \u00falo\u017ei\u0161t\u011b<\/h4>\n\n\n\n<p>M\u016f\u017eeme shroma\u017e\u010fovat a ukl\u00e1dat informace (v\u010detn\u011b osobn\u00edch \u00fadaj\u016f) lok\u00e1ln\u011b ve va\u0161em za\u0159\u00edzen\u00ed pomoc\u00ed mechanism\u016f, jako je webov\u00e9 \u00falo\u017ei\u0161t\u011b prohl\u00ed\u017ee\u010de (v\u010detn\u011b HTML 5) a mezipam\u011bti dat aplikac\u00ed.<\/p>\n\n\n\n<p>T\u0159et\u00ed strany, se kter\u00fdmi spolupracujeme na poskytov\u00e1n\u00ed ur\u010dit\u00fdch funkc\u00ed na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch nebo na zobrazov\u00e1n\u00ed reklamy na z\u00e1klad\u011b va\u0161\u00ed aktivity prohl\u00ed\u017een\u00ed webu, tak\u00e9 pou\u017e\u00edvaj\u00ed flashov\u00e9 soubory cookie nebo HTML5 ke shroma\u017e\u010fov\u00e1n\u00ed a ukl\u00e1d\u00e1n\u00ed informac\u00ed. R\u016fzn\u00e9 prohl\u00ed\u017ee\u010de mohou nab\u00edzet vlastn\u00ed n\u00e1stroje pro spr\u00e1vu, kter\u00e9 HTML5 odstra\u0148uj\u00ed.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Soubory cookie a podobn\u00e9 technologie<\/h4>\n\n\n\n<p>Kdy\u017e nav\u0161t\u00edv\u00edte na\u0161e webov\u00e9 str\u00e1nky nebo jinak interagujete se Slu\u017ebou, m\u016f\u017eeme my (nebo t\u0159et\u00ed strany, se kter\u00fdmi spolupracujeme, \u010di reklamn\u00ed s\u00edt\u011b) odeslat do va\u0161eho po\u010d\u00edta\u010de \u010di jin\u00fdch za\u0159\u00edzen\u00ed jeden nebo v\u00edce \u201csoubor\u016f cookie\u201d. Dal\u0161\u00ed informace o tom, jak\u00e9 soubory cookie pou\u017e\u00edv\u00e1me a jak m\u016f\u017eete ovl\u00e1dat pou\u017e\u00edv\u00e1n\u00ed ur\u010dit\u00fdch typ\u016f soubor\u016f cookie, naleznete v na\u0161ich Z\u00e1sad\u00e1ch pou\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie. Soubory cookie jsou alfanumerick\u00e9 identifik\u00e1tory ulo\u017een\u00e9 ve va\u0161em po\u010d\u00edta\u010di prost\u0159ednictv\u00edm webov\u00e9ho prohl\u00ed\u017ee\u010de a v\u011bt\u0161ina webov\u00fdch str\u00e1nek je pou\u017e\u00edv\u00e1 k personalizaci va\u0161eho webov\u00e9ho z\u00e1\u017eitku.<\/p>\n\n\n\n<p>N\u011bkter\u00e9 soubory cookie mohou usnad\u0148ovat dal\u0161\u00ed funkce webu pro lep\u0161\u00ed v\u00fdkon a funk\u010dnost, jako je zapamatov\u00e1n\u00ed preferenc\u00ed, umo\u017en\u011bn\u00ed soci\u00e1ln\u00edch interakc\u00ed, anal\u00fdza pou\u017e\u00edv\u00e1n\u00ed pro optimalizaci webu, poskytov\u00e1n\u00ed vlastn\u00edho obsahu, umo\u017en\u011bn\u00ed t\u0159et\u00edm stran\u00e1m poskytovat n\u00e1stroje pro sd\u00edlen\u00ed na soci\u00e1ln\u00edch s\u00edt\u00edch a zobrazov\u00e1n\u00ed obr\u00e1zk\u016f nebo vide\u00ed z webov\u00fdch str\u00e1nek t\u0159et\u00edch stran. N\u011bkter\u00e9 funkce na tomto webu nebudou fungovat, pokud soubory cookie nepovol\u00edte. Informace, kter\u00e9 ukl\u00e1d\u00e1me do soubor\u016f cookie, m\u016f\u017eeme propojit s jak\u00fdmikoli osobn\u00edmi \u00fadaji, kter\u00e9 ode\u0161lete b\u011bhem n\u00e1v\u0161t\u011bvy na\u0161eho webu.<\/p>\n\n\n\n<p>M\u016f\u017eeme pou\u017e\u00edvat jak soubory cookie s ID relace, tak trval\u00e9 soubory cookie. Platnost souboru cookie s ID relace vypr\u0161\u00ed po zav\u0159en\u00ed prohl\u00ed\u017ee\u010de. Trval\u00fd soubor cookie z\u016fst\u00e1v\u00e1 na va\u0161em pevn\u00e9m disku po del\u0161\u00ed dobu. Trval\u00e9 soubory cookie n\u00e1m umo\u017e\u0148uj\u00ed sledovat a c\u00edlit z\u00e1jmy na\u0161ich u\u017eivatel\u016f s c\u00edlem vylep\u0161it jejich z\u00e1\u017eitek z na\u0161ich webov\u00fdch str\u00e1nek. Pokud si nep\u0159ejete, aby byly informace shroma\u017e\u010fov\u00e1ny pomoc\u00ed soubor\u016f cookie, ve v\u011bt\u0161in\u011b prohl\u00ed\u017ee\u010d\u016f existuje jednoduch\u00fd postup, kter\u00fd v\u00e1m umo\u017e\u0148uje automaticky odm\u00edtnout soubory cookie nebo v\u00e1m nab\u00eddnout mo\u017enost odm\u00edtnout nebo p\u0159ijmout p\u0159enos konkr\u00e9tn\u00edho souboru cookie (nebo soubor\u016f cookie) z konkr\u00e9tn\u00edho webu do va\u0161eho po\u010d\u00edta\u010de.<\/p>\n\n\n\n<p>M\u016f\u017eete se tak\u00e9 odk\u00e1zat na&nbsp;<a href=\"http:\/\/www.allaboutcookies.org\/manage-cookies\/index.html\">https:\/\/www.allaboutcookies.org\/manage-cookies\/index.html<\/a>. Pokud odm\u00edtnete soubory cookie, m\u016f\u017eete i nad\u00e1le pou\u017e\u00edvat na\u0161e str\u00e1nky, ale n\u011bkter\u00e9 funkce str\u00e1nek nebudou fungovat spr\u00e1vn\u011b.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Funk\u010dn\u00ed soubory cookie, trval\u00e9 a rela\u010dn\u00edho typu, ukl\u00e1daj\u00ed informace pro zaji\u0161t\u011bn\u00ed z\u00e1kladn\u00edch funkc\u00ed webu.<\/strong><\/li>\n\n\n\n<li><strong>Analytick\u00e9 soubory cookie n\u00e1m umo\u017e\u0148uj\u00ed po\u010d\u00edtat n\u00e1v\u0161t\u011bvy str\u00e1nek a zdroje n\u00e1v\u0161t\u011bvnosti, abychom mohli m\u011b\u0159it a zlep\u0161ovat v\u00fdkon na\u0161ich str\u00e1nek.<\/strong><\/li>\n\n\n\n<li><strong>Reklamn\u00ed soubory cookie mohou b\u00fdt prost\u0159ednictv\u00edm na\u0161ich webov\u00fdch str\u00e1nek nastaveny na\u0161imi reklamn\u00edmi partnery. Tyto spole\u010dnosti mohou shroma\u017e\u010fovat data, kter\u00e1 jim umo\u017e\u0148uj\u00ed zobrazovat reklamy na jin\u00fdch str\u00e1nk\u00e1ch, kter\u00e9 jsou relevantn\u00ed pro va\u0161e z\u00e1jmy.<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Tyto str\u00e1nky pou\u017e\u00edvaj\u00ed k poskytov\u00e1n\u00ed sv\u00fdch slu\u017eeb soubory cookie a podobn\u00e9 technologie sledov\u00e1n\u00ed, jako je nap\u0159\u00edklad soubor cookie Common ID. Soubory cookie jsou d\u016fle\u017eit\u00e9 n\u00e1stroje pro m\u011b\u0159en\u00ed efektivity reklamy a zaji\u0161t\u011bn\u00ed robustn\u00edho odv\u011btv\u00ed online reklamy.<\/p>\n\n\n\n<p>Soubor cookie Common ID ukl\u00e1d\u00e1 jedine\u010dn\u00e9 ID u\u017eivatele v dom\u00e9n\u011b prvn\u00ed strany a je p\u0159\u00edstupn\u00fd na\u0161im reklamn\u00edm partner\u016fm. Toto jednoduch\u00e9 ID lze pou\u017e\u00edt ke zlep\u0161en\u00ed p\u0159i\u0159azov\u00e1n\u00ed u\u017eivatel\u016f, zejm\u00e9na pro zobrazov\u00e1n\u00ed reklam v prohl\u00ed\u017ee\u010d\u00edch iOS a macOS.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Webov\u00e9 maj\u00e1ky<\/h4>\n\n\n\n<p>My (nebo t\u0159et\u00ed strany, se kter\u00fdmi spolupracujeme, \u010di reklamn\u00ed s\u00edt\u011b) m\u016f\u017eeme pou\u017e\u00edvat webov\u00e9 maj\u00e1ky samostatn\u011b nebo ve spojen\u00ed s cookies ke shroma\u017e\u010fov\u00e1n\u00ed informac\u00ed o na\u0161\u00ed Slu\u017eb\u011b nebo dal\u0161\u00edch informac\u00ed, kter\u00e9 jsme my nebo ony shrom\u00e1\u017edili.<\/p>\n\n\n\n<p>Webov\u00e9 maj\u00e1ky jsou drobn\u00e9 grafick\u00e9 objekty, kter\u00e9 jsou vlo\u017eeny do webov\u00e9 str\u00e1nky nebo e-mailu a obvykle jsou pro u\u017eivatele neviditeln\u00e9, ale umo\u017e\u0148uj\u00ed ov\u011b\u0159it, zda si u\u017eivatel str\u00e1nku nebo e-mail prohl\u00e9dl. Webov\u00e9 maj\u00e1ky lze v r\u00e1mci Slu\u017eby pou\u017e\u00edvat ke sledov\u00e1n\u00ed n\u00e1v\u0161t\u011bv webov\u00fdch str\u00e1nek, m\u00edry otev\u0159en\u00ed e-mail\u016f a dal\u0161\u00edch informac\u00ed o u\u017eivateli.<\/p>\n\n\n\n<p>V n\u011bkter\u00fdch p\u0159\u00edpadech propojujeme informace shrom\u00e1\u017ed\u011bn\u00e9 webov\u00fdmi sign\u00e1ly s osobn\u00edmi \u00fadaji na\u0161ich u\u017eivatel\u016f. Nap\u0159\u00edklad na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch pou\u017e\u00edv\u00e1me z\u0159eteln\u00e9 obr\u00e1zky ve form\u00e1tu GIF, abychom v\u011bd\u011bli, jak\u00fd obsah u\u017eivatel preferuje. To n\u00e1m umo\u017e\u0148uje zlep\u0161it u\u017eivatelskou zku\u0161enost a m\u011b\u0159it efektivitu na\u0161ich marketingov\u00fdch kampan\u00ed.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Analytick\u00fd software<\/h4>\n\n\n\n<p>My a na\u0161i extern\u00ed partne\u0159i v oblasti sledovac\u00edch n\u00e1stroj\u016f pou\u017e\u00edv\u00e1me v r\u00e1mci na\u0161ich Slu\u017eeb soubory protokol\u016f k automatick\u00e9mu shroma\u017e\u010fov\u00e1n\u00ed ur\u010dit\u00fdch informac\u00ed a jejich ukl\u00e1d\u00e1n\u00ed pro analytick\u00e9 \u00fa\u010dely. Mezi tyto informace pat\u0159\u00ed adresy internetov\u00e9ho protokolu (\u201cIP\u201d), typ prohl\u00ed\u017ee\u010de, poskytovatel internetov\u00fdch slu\u017eeb (ISP), odkazuj\u00edc\u00ed\/v\u00fdstupn\u00ed str\u00e1nky, opera\u010dn\u00ed syst\u00e9m, datum\/\u010dasov\u00e9 raz\u00edtko a data o kliknut\u00ed.<\/p>\n\n\n\n<p>Pou\u017e\u00edv\u00e1me slu\u017ebu Google Analytics, kter\u00e1 vyu\u017e\u00edv\u00e1 soubory cookie a dal\u0161\u00ed podobn\u00e9 technologie ke shroma\u017e\u010fov\u00e1n\u00ed a anal\u00fdze informac\u00ed o pou\u017e\u00edv\u00e1n\u00ed Slu\u017eby a k vytv\u00e1\u0159en\u00ed zpr\u00e1v o aktivit\u00e1ch a trendech. Tato slu\u017eba m\u016f\u017ee tak\u00e9 shroma\u017e\u010fovat informace t\u00fdkaj\u00edc\u00ed se pou\u017e\u00edv\u00e1n\u00ed jin\u00fdch webov\u00fdch str\u00e1nek, aplikac\u00ed a online zdroj\u016f.<\/p>\n\n\n\n<p>O postupech spole\u010dnosti Google se m\u016f\u017eete dozv\u011bd\u011bt na adrese&nbsp;<a href=\"https:\/\/www.google.com\/policies\/privacy\/partners\">https:\/\/www.google.com\/policies\/privacy\/partners<\/a>, a odhl\u00e1sit se z jejich pou\u017e\u00edv\u00e1n\u00ed sta\u017een\u00edm dopl\u0148ku prohl\u00ed\u017ee\u010de pro odhl\u00e1\u0161en\u00ed z Google Analytics, kter\u00fd je k dispozici na adrese&nbsp;<a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout\">https:\/\/tools.google.com\/dlpage\/gaoptout<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Informace ze zdroj\u016f t\u0159et\u00edch stran<\/h4>\n\n\n\n<p>V z\u00e1vislosti na va\u0161\u00ed poloze a ustanoven\u00edch m\u00edstn\u00edch z\u00e1kon\u016f m\u016f\u017eeme tak\u00e9 uchov\u00e1vat ur\u010dit\u00e9 informace o v\u00e1s, kter\u00e9 my nebo na\u0161i poskytovatel\u00e9 slu\u017eeb t\u0159et\u00edch stran shroma\u017e\u010fuj\u00ed o v\u00e1s nep\u0159\u00edmo z jin\u00fdch zdroj\u016f. Tyto informace mohou zahrnovat informace shrom\u00e1\u017ed\u011bn\u00e9 o v\u00e1s:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Aby se zabr\u00e1nilo podvod\u016fm, nap\u0159\u00edklad vyu\u017e\u00edv\u00e1n\u00edm slu\u017eeb nab\u00edzen\u00fdch spole\u010dnost\u00ed Forensiq (<a href=\"https:\/\/impact.com\/privacy-policy\">https:\/\/impact.com\/privacy-policy<\/a>)<\/strong><\/li>\n\n\n\n<li><strong>Shroma\u017e\u010fov\u00e1n\u00ed ur\u010dit\u00fdch demografick\u00fdch informac\u00ed o v\u00e1s na z\u00e1klad\u011b odkaz\u016f, reklam nebo podobn\u00fdch informac\u00ed na na\u0161ich str\u00e1nk\u00e1ch. Tyto informace ukl\u00e1d\u00e1me pouze na z\u00e1klad\u011b identifik\u00e1tor\u016f, kter\u00e9 jsme vytvo\u0159ili (mezi kter\u00e9 mohou pat\u0159it IP adresy), ale nepropojujeme je zp\u011bt se jm\u00e9nem, e-mailovou adresou ani jin\u00fdm snadno rozpoznateln\u00fdm jedine\u010dn\u00fdm identifik\u00e1torem.<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Tito poskytovatel\u00e9 t\u0159et\u00edch stran mohou tak\u00e9 shroma\u017e\u010fovat informace o v\u00e1s podobn\u00fdm zp\u016fsobem a v tomto ohledu byste se m\u011bli \u0159\u00eddit jejich z\u00e1sadami ochrany osobn\u00edch \u00fadaj\u016f.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">E-mailov\u00e1 komunikace<\/h4>\n\n\n\n<p>Pokud n\u00e1m po\u0161lete e-mail, tyto informace ulo\u017e\u00edme. M\u016f\u017eeme tak\u00e9 obdr\u017eet potvrzen\u00ed, kdy\u017e od n\u00e1s otev\u0159ete e-mail. Toto potvrzen\u00ed pou\u017e\u00edv\u00e1me ke zlep\u0161en\u00ed na\u0161ich slu\u017eeb, v\u010detn\u011b z\u00e1kaznick\u00e9ho servisu.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Inzerenti<\/h4>\n\n\n\n<p>Abychom podpo\u0159ili a vylep\u0161ili Slu\u017eby, m\u016f\u017eeme prost\u0159ednictv\u00edm Slu\u017eeb zobrazovat reklamy a tak\u00e9 povolit reklamy t\u0159et\u00edch stran. Tyto reklamy jsou n\u011bkdy c\u00edlen\u00e9 a zobrazovan\u00e9 konkr\u00e9tn\u00edm u\u017eivatel\u016fm a mohou poch\u00e1zet od spole\u010dnost\u00ed t\u0159et\u00edch stran naz\u00fdvan\u00fdch \u201creklamn\u00ed s\u00edt\u011b\u201d. Reklamn\u00ed s\u00edt\u011b zahrnuj\u00ed reklamn\u00ed servery t\u0159et\u00edch stran, reklamn\u00ed agentury, dodavatele reklamn\u00edch technologi\u00ed a v\u00fdzkumn\u00e9 firmy.<\/p>\n\n\n\n<p>M\u016f\u017eeme spolupracovat s reklamn\u00edmi s\u00edt\u011bmi, kter\u00e9 jsou \u010dleny, organizacemi \u010di programy, je\u017e spravuj\u00ed mo\u017enosti ochrany osobn\u00edch \u00fadaj\u016f v reklam\u011b, je\u017e tyto reklamn\u00ed s\u00edt\u011b nab\u00edzej\u00ed spot\u0159ebitel\u016fm. Pokud pou\u017e\u00edv\u00e1te IP adresu, kter\u00e1 ud\u00e1v\u00e1, \u017ee se nach\u00e1z\u00edte v EU, m\u016f\u017eeme si p\u0159ed poskytnut\u00edm ur\u010dit\u00fdch osobn\u00edch \u00fadaj\u016f t\u011bmto reklamn\u00edm s\u00edt\u00edm vy\u017e\u00e1dat v\u00e1\u0161 souhlas.<\/p>\n\n\n\n<p>Kdy\u017e nav\u0161t\u00edv\u00edte na\u0161e str\u00e1nky, reklamn\u00ed s\u00edt\u011b a dal\u0161\u00ed strany mohou v pr\u016fb\u011bhu \u010dasu a na r\u016fzn\u00fdch webov\u00fdch str\u00e1nk\u00e1ch shroma\u017e\u010fovat informace o va\u0161ich online aktivit\u00e1ch. Nejsme zodpov\u011bdn\u00ed za postupy ochrany osobn\u00edch \u00fadaj\u016f t\u011bchto reklamn\u00edch s\u00edt\u00ed a dal\u0161\u00edch stran.<\/p>\n\n\n\n<p>Reklamy zobrazovan\u00e9 prost\u0159ednictv\u00edm Slu\u017eeb mohou b\u00fdt c\u00edleny na u\u017eivatele, kte\u0159\u00ed odpov\u00eddaj\u00ed ur\u010dit\u00e9 obecn\u00e9 profilov\u00e9 kategorii, kter\u00e1 m\u016f\u017ee b\u00fdt odvozena z informac\u00ed poskytnut\u00fdch n\u00e1m u\u017eivatelem, m\u016f\u017ee b\u00fdt zalo\u017eena na vzorc\u00edch pou\u017e\u00edv\u00e1n\u00ed Slu\u017eeb konkr\u00e9tn\u00edmi u\u017eivateli nebo m\u016f\u017ee b\u00fdt zalo\u017eena na va\u0161\u00ed aktivit\u011b ve Slu\u017eb\u00e1ch t\u0159et\u00edch stran.<\/p>\n\n\n\n<p>Osobn\u00ed \u00fadaje neposkytujeme \u017e\u00e1dn\u00fdm reklamn\u00edm s\u00edt\u00edm pro jin\u00e9 \u00fa\u010dely ne\u017e v souvislosti se Slu\u017ebami. Bez omezen\u00ed v\u00fd\u0161e uveden\u00e9ho m\u016f\u017eeme k zobrazov\u00e1n\u00ed reklam vyu\u017e\u00edvat n\u00e1sleduj\u00edc\u00ed poskytovatele slu\u017eeb t\u0159et\u00edch stran, kte\u0159\u00ed n\u00e1m pom\u00e1haj\u00ed podporovat a udr\u017eovat na\u0161i Slu\u017ebu.<\/p>\n\n\n\n<p><strong>POUZE PRO U\u017dIVATELE Z EU<\/strong>: Kdy\u017e pou\u017e\u00edv\u00e1te na\u0161e str\u00e1nky, p\u0159edem vybran\u00e9 spole\u010dnosti mohou p\u0159istupovat k ur\u010dit\u00fdm informac\u00edm ve va\u0161em za\u0159\u00edzen\u00ed a o va\u0161ich z\u00e1jmech a pou\u017e\u00edvat je k zobrazov\u00e1n\u00ed reklam nebo personalizovan\u00e9ho obsahu.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Soubor cookie DoubleClick od Google AdSense<\/h4>\n\n\n\n<p>Spole\u010dnost Google, jako\u017eto extern\u00ed dodavatel, pou\u017e\u00edv\u00e1 soubory cookie k zobrazov\u00e1n\u00ed reklam v r\u00e1mci na\u0161ich Slu\u017eeb. Pou\u017e\u00edv\u00e1n\u00ed souboru cookie DoubleClick spole\u010dnost\u00ed Google umo\u017e\u0148uje j\u00ed a jej\u00edm partner\u016fm zobrazovat reklamy na\u0161im u\u017eivatel\u016fm na z\u00e1klad\u011b jejich n\u00e1v\u0161t\u011bvy na\u0161ich Slu\u017eeb nebo jin\u00fdch webov\u00fdch str\u00e1nek na internetu.<\/p>\n\n\n\n<p>Pou\u017e\u00edv\u00e1n\u00ed souboru cookie DoubleClick pro reklamu zalo\u017eenou na z\u00e1jmech se m\u016f\u017eete odhl\u00e1sit na webov\u00e9 str\u00e1nce Nastaven\u00ed reklam Google:&nbsp;<a href=\"https:\/\/www.google.com\/ads\/preferences\">https:\/\/www.google.com\/ads\/preferences<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-do-we-use-your-information\">Jak pou\u017e\u00edv\u00e1me va\u0161e informace?<\/h2>\n\n\n\n<p>Tyto informace m\u016f\u017eeme pou\u017e\u00edt. Shroma\u017e\u010fujeme je od v\u00e1s, kdy\u017e se zaregistrujete, provedete n\u00e1kup, p\u0159ihl\u00e1s\u00edte se k odb\u011bru na\u0161eho newsletteru, odpov\u00edte na pr\u016fzkum nebo marketingovou komunikaci, prohl\u00ed\u017e\u00edte webov\u00e9 str\u00e1nky nebo pou\u017e\u00edv\u00e1te ur\u010dit\u00e9 dal\u0161\u00ed funkce webu n\u00e1sleduj\u00edc\u00edmi zp\u016fsoby:<br>\u2022 Abychom v\u00e1m mohli p\u0159izp\u016fsobit v\u00e1\u0161 z\u00e1\u017eitek a umo\u017enit v\u00e1m poskytovat takov\u00fd obsah a produkty, o kter\u00e9 m\u00e1te nejv\u011bt\u0161\u00ed z\u00e1jem.<br>\u2022 Abychom v\u00e1m mohli l\u00e9pe slou\u017eit, vylep\u0161it na\u0161e webov\u00e9 str\u00e1nky.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-do-we-protect-your-information\">Jak chr\u00e1n\u00edme va\u0161e informace?<\/h2>\n\n\n\n<p>Pou\u017e\u00edv\u00e1me SSL certifik\u00e1t.<br>Pou\u017e\u00edv\u00e1me pravideln\u00e9 skenov\u00e1n\u00ed malwaru.<br>Nikdy se nept\u00e1me na \u010d\u00edsla kreditn\u00edch karet.<br>Poskytujeme pouze \u010dl\u00e1nky a informace.<br>Nikdy ne\u017e\u00e1d\u00e1me o osobn\u00ed ani soukrom\u00e9 informace.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"third-party-disclosure\">Zve\u0159ejn\u011bn\u00ed informac\u00ed t\u0159et\u00edm stran\u00e1m<\/h2>\n\n\n\n<p>Va\u0161e osobn\u00ed \u00fadaje neprod\u00e1v\u00e1me, neobchodujeme s nimi ani je jinak nep\u0159ed\u00e1v\u00e1me t\u0159et\u00edm stran\u00e1m.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"third-party-links\">Odkazy t\u0159et\u00edch stran<\/h2>\n\n\n\n<p>Ob\u010das m\u016f\u017eeme dle vlastn\u00edho uv\u00e1\u017een\u00ed na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch nab\u00edzet nebo zahrnout produkty \u010di slu\u017eby t\u0159et\u00edch stran. Tyto str\u00e1nky t\u0159et\u00edch stran maj\u00ed samostatn\u00e9 a nez\u00e1visl\u00e9 z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f. Neneseme \u017e\u00e1dnou odpov\u011bdnost za obsah a aktivity t\u011bchto odkazovan\u00fdch str\u00e1nek. Nicm\u00e9n\u011b se sna\u017e\u00edme chr\u00e1nit integritu na\u0161ich str\u00e1nek a v\u00edt\u00e1me jakoukoli zp\u011btnou vazbu k t\u011bmto str\u00e1nk\u00e1m.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"coppa-children-online-privacy-protection-act\">COPPA (Z\u00e1kon o ochran\u011b soukrom\u00ed d\u011bt\u00ed online)<\/h2>\n\n\n\n<p>Pokud jde o shroma\u017e\u010fov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f od d\u011bt\u00ed mlad\u0161\u00edch 13 let, z\u00e1kon COPPA d\u00e1v\u00e1 kontrolu rodi\u010d\u016fm. Feder\u00e1ln\u00ed obchodn\u00ed komise, agentura Spojen\u00fdch st\u00e1t\u016f na ochranu spot\u0159ebitele, vym\u00e1h\u00e1 pravidlo COPPA, kter\u00e9 stanov\u00ed, co mus\u00ed provozovatel\u00e9 webov\u00fdch str\u00e1nek a online slu\u017eeb d\u011blat pro ochranu soukrom\u00ed a bezpe\u010dnosti d\u011bt\u00ed online. Nepropagujeme produkty\/slu\u017eby d\u011btem mlad\u0161\u00edm 13 let.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"do-we-use-cookies\">Pou\u017e\u00edv\u00e1me soubory cookie?<\/h2>\n\n\n\n<p>Ano, pou\u017e\u00edv\u00e1me soubory cookie. Soubory cookie jsou mal\u00e9 soubory, kter\u00e9 poskytovatel slu\u017eeb pou\u017e\u00edv\u00e1 k jejich p\u0159enosu na v\u00e1\u0161 pevn\u00fd disk prost\u0159ednictv\u00edm webov\u00e9ho prohl\u00ed\u017ee\u010de, pokud to povol\u00edte. Pou\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie pom\u016f\u017ee prohl\u00ed\u017ee\u010di zapamatovat si n\u011bkter\u00e9 informace a rozpoznat v\u00e1\u0161 prohl\u00ed\u017ee\u010d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"fair-information-practices\">Poctiv\u00e9 informa\u010dn\u00ed postupy<\/h2>\n\n\n\n<p>Z\u00e1sady Fair Information Practices tvo\u0159\u00ed p\u00e1te\u0159 pr\u00e1va na ochranu soukrom\u00ed ve Spojen\u00fdch st\u00e1tech a koncepty, kter\u00e9 zahrnuj\u00ed, sehr\u00e1ly v\u00fdznamnou roli ve v\u00fdvoji z\u00e1kon\u016f na ochranu osobn\u00edch \u00fadaj\u016f po cel\u00e9m sv\u011bt\u011b.<\/p>\n\n\n\n<p>Pochopen\u00ed z\u00e1sad Fair Information Practices a jejich implementace je z\u00e1sadn\u00ed pro dodr\u017eov\u00e1n\u00ed r\u016fzn\u00fdch z\u00e1kon\u016f na ochranu osobn\u00edch \u00fadaj\u016f. Abychom byli v souladu s Fair Information Practices, podnikneme v p\u0159\u00edpad\u011b naru\u0161en\u00ed bezpe\u010dnosti dat n\u00e1sleduj\u00edc\u00ed kroky. Do sedmi pracovn\u00edch dn\u016f v\u00e1s budeme informovat e-mailem.<\/p>\n\n\n\n<p>Souhlas\u00edme tak\u00e9 s principem individu\u00e1ln\u00ed n\u00e1pravy, kter\u00fd vy\u017eaduje, aby jednotlivci m\u011bli pr\u00e1vo pr\u00e1vn\u00edm zp\u016fsobem uplat\u0148ovat vymahateln\u00e1 pr\u00e1va v\u016f\u010di sb\u011bratel\u016fm a zpracovatel\u016fm \u00fadaj\u016f, kte\u0159\u00ed nedodr\u017euj\u00ed z\u00e1kon.<\/p>\n\n\n\n<p>Tato z\u00e1sada vy\u017eaduje nejen to, aby jednotlivci m\u011bli vymahateln\u00e1 pr\u00e1va v\u016f\u010di u\u017eivatel\u016fm \u00fadaj\u016f, ale tak\u00e9 aby se jednotlivci mohli obr\u00e1tit na soudy nebo vl\u00e1dn\u00ed org\u00e1ny s c\u00edlem vy\u0161et\u0159it nebo st\u00edhat nedodr\u017eov\u00e1n\u00ed p\u0159edpis\u016f ze strany zpracovatel\u016f \u00fadaj\u016f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"can-spam-act\">Z\u00e1kon CAN-SPAM<\/h2>\n\n\n\n<p>Z\u00e1kon CAN-SPAM je z\u00e1kon, kter\u00fd stanov\u00ed pravidla pro komer\u010dn\u00ed e-maily, po\u017eadavky na komer\u010dn\u00ed sd\u011blen\u00ed, d\u00e1v\u00e1 p\u0159\u00edjemc\u016fm pr\u00e1vo na zastaven\u00ed zas\u00edl\u00e1n\u00ed e-mail\u016f a stanov\u00ed p\u0159\u00edsn\u00e9 sankce za poru\u0161en\u00ed.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Va\u0161i e-mailovou adresu shroma\u017e\u010fujeme k n\u00e1sleduj\u00edc\u00edm \u00fa\u010del\u016fm:<\/strong>&nbsp;Zas\u00edl\u00e1n\u00ed informac\u00ed, odpov\u00edd\u00e1n\u00ed na dotazy a dal\u0161\u00ed po\u017eadavky nebo ot\u00e1zky<\/li>\n\n\n\n<li><strong>Abychom mohli sledovat CAN-SPAM, souhlas\u00edme s n\u00e1sleduj\u00edc\u00edm.<\/strong>Pokud se kdykoli budete cht\u00edt odhl\u00e1sit z odb\u011bru budouc\u00edch e-mail\u016f, m\u016f\u017eete n\u00e1s kontaktovat. A my v\u00e1s neprodlen\u011b odstran\u00edme z VE\u0160KER\u00c9 korespondence.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"contacting-us\">Kontaktujte n\u00e1s<\/h2>\n\n\n\n<p>Pokud m\u00e1te jak\u00e9koli dotazy t\u00fdkaj\u00edc\u00ed se t\u011bchto z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f, m\u016f\u017eete nav\u0161t\u00edvit na\u0161e&nbsp;<strong>Kontaktujte n\u00e1s<\/strong>&nbsp;str\u00e1nka. Pokud se chcete dozv\u011bd\u011bt v\u00edce o autorovi, m\u016f\u017eete nav\u0161t\u00edvit&nbsp;<strong>O n\u00e1s<\/strong>&nbsp;str\u00e1nku. Pokud byste cht\u011bli uplatnit kter\u00e9koli z t\u011bchto pr\u00e1v, kontaktujte n\u00e1s pros\u00edm na na\u0161ich&nbsp;<strong>Kontaktujte n\u00e1s<\/strong>&nbsp;strana.<\/p>","protected":false},"excerpt":{"rendered":"<p>This privacy policy has been compiled to serve better those who are concerned with how their \u201cPersonally Identifiable Information\u201d (PII) is being used online. PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, [&hellip;]<\/p>","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-978","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/universomotero.com\/cs\/wp-json\/wp\/v2\/pages\/978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/universomotero.com\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/universomotero.com\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/universomotero.com\/cs\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/universomotero.com\/cs\/wp-json\/wp\/v2\/comments?post=978"}],"version-history":[{"count":1,"href":"https:\/\/universomotero.com\/cs\/wp-json\/wp\/v2\/pages\/978\/revisions"}],"predecessor-version":[{"id":2331,"href":"https:\/\/universomotero.com\/cs\/wp-json\/wp\/v2\/pages\/978\/revisions\/2331"}],"wp:attachment":[{"href":"https:\/\/universomotero.com\/cs\/wp-json\/wp\/v2\/media?parent=978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}